Marti LaTour, Board Chair
Financial Advisor, Executive Sales, Operations Leader

Marti M. LaTour is a limited partner of BELLE Capital, LP, a women’s angel fund that invests in women owned or run start-up companies. She is also Director of Marketing for The A.I.D. Group, a wealth management firm.  Marti previously served as a Vice President Wealth Advisor at BMO Private Bank and as a Vice President and Financial Advisor at Bernstein Global Wealth Management. Marti carries Series 7 and 66 licenses. Prior to the financial industry, Marti worked for PepsiCo as one of six business-unit sales directors for Walmart/Sam’s accounts in the US responsible for net sales of $346 million and directed 15 key account managers throughout the Southeast. Prior to that, she was Vice President of the Florida Division of PepsiAmericas, where she directed a 640-person sales operation and was a founding member of the firm’s Diversity Advisory Council. Marti received both a BA in business and marketing (with high honors) and an MBA with a concentration in finance, business and marketing from Lewis University. While there, she earned the Academic Excellence Award and was a member of the University Honor Organization and the Gamma Chi chapter of the Delta Epsilon Sigma national scholastic honor society.


Active in the community, Marti has been listed in Florida Trend magazine’s “Must-Know Contacts” of Palm Beach County. She is currently on the boards of the Palm Beach County Food Bank as Chairman, Economic Council of Palm Beach County, Florida Atlantic University’s Tech Runway, Benzaiten Center for Creative Arts and the Palm Beach Round Table and has served as a member of the Criminal Justice Commission of Palm Beach County, the Kravis Center Corporate Partner’s executive committee and Friends of the Kravis Center, Advisory Board for Cystic Fibrosis, YWCA, Florida Atlantic University’s College of Arts and Letters, Angel Forum of Florida and the Board of Directors of Keep Florida Beautiful.

She was awarded the Women in Leadership Award by the Executive Women of the Palm Beaches, nominated for the Athena Award of Palm Beach County and for Women of the Year by the Northern Palm Beach Chamber. She won too many awards to mention while at Pepsi.